As we begin to emerge from life in lockdown, I’ve noticed that our small steps towards regaining emotional and physical freedom become cherished, profound experiences in our lives. Whereas before they might have been just a nice afternoon spent out and a fun experience, there now seems to be a …
Read MoreRobert Cialdini’s 7 Principles of Persuasion
May 3, 2021Cialdini first started studying influence because he knew the “influence wars were being waged” in the real world, and they were principles that were being practiced on him by professional marketing and sales people. Initially, he delved into them to understand, so that he could recognize and resist when they were being used to persuade him.
But as he continued his work, he realized that there was an opportunity available to teach others how to harness the process in a morally responsible way, to be used to help people and not to take advantage of them.
These 7 principles have always driven behavior in the human species, so if you’re someone who is interested in practicing their power, make sure you wield them ethically when moving people in your direction.
Celebrating Women’s Achievements Today
March 8, 2021Today, International Women’s Day, is a celebration of the vast achievements and contributions of women around the world. Achievements and contributions that span social, economic, cultural, scientific, medical and political purviews. The day is a call to action for accelerating gender parity.
Read MoreA Lesson From Michelangelo on Marketing
February 17, 2021The Sistine Chapel ceiling’s most famous panel, entitled “The Creation of Adam”, represents God and Adam reaching for each other with outstretched arms, fingers almost-touching. I’ve read an interesting hypothesis that the “scene contains the unmistakable outline of a human brain formed by angels and robes surrounding God” which has …
Read MoreIt’s All Right
February 8, 2021One of my favorite magazine reads is the last page of The Economist…Obituary. No, it’s not because I’m morbid but because the obituaries are really stories of everyday people doing extraordinary things. People you likely never heard of but have made their mark and left a legacy worth writing about. …
Read MoreLiving On The Skinny Branches
January 28, 2021This image of my cat Ivy reminded me of a book I recently read titled Living On The Skinny Branches by Master Transformational Leader, Michael Strasner. The premise of the book is that to live an extraordinary and abundant life filled with personal freedom requires we live on the skinny branches…moving from …
Read MoreWe’re All Being Recognized Today
January 20, 2021It is the first time in the 244-year-old history of our nation that a woman, a Black and South Asian woman at that, will be inaugurated as the first female elected to the second highest ranking position in our country. The first female Vice President of the United States of …
Read More2021, The Year of RESOLVE
January 14, 20212020 was a year of adaptation. We were forced to face extraordinary challenges that completely upset our normal way of life. We had to dig deep, search for ways to strengthen ourselves and continue on, no matter what. It was shocking, it was unsettling, and it is still uncertain. The …
Read MoreJupiter, Saturn and You
December 24, 2020We witnessed a stunning sight in the sky this week. The “Christmas Star”, the attention-grabbing and rare alignment of Jupiter and Saturn, appeared as the brightest star in the sky. It was an iconic view that hasn’t been seen in nearly 800 years, and it won’t happen again for many years …
Read MoreTuning Your Guitar Strings
September 25, 2020How do we keep our life and our work in tune when the world around us is so dissonant? The pandemic has forced us to adapt and shift in unexpected ways, and for an indefinite period of time. But have we really done so? Yes, our work spaces and living spaces …
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